Capturing new leads
When a new lead visits your website, a check is done to see if the organisation already exists within your KulaHub account. If so this organisation is updated and the digital tracking tab is populated. If not, then a new organisation is created.
Additionally, if it finds any contacts for this organisation, the contacts are also created and associated with that organisation. In this instance, any additional contact details such as an email address and telephone numbers are also captured making it easy for sales teams to make contact with decision-makers.
For any leads captured, useful information is also recorded to show the total time spent on the site, pages viewed, the date they last visited and, if found, social media profiles. This gives sales teams plenty of detail to discuss with prospective companies when they make contact.